Company Profile                                                                                     
Automotor Traffic Signal Co. was estabalished in 1958 and is a small family business which has always been
managed by family members. Currently the directors are Mrs. C.G.A. Eelders and Mr. N. Eelders. We design
and manufacture a large range of traffic control equipment, including :
- Incandescent traffic signals
- Halogen traffic signals
- LED traffic signals
- Standard poles, extended poles and cantilever poles
- Traffic signal controllers
- Communication equipment for signal controllers
- Maintenance and management communication software
- Pedestrian pushbutton stations
- Pole-top terminal boxes
- Other accessories
All of our products are designed as well as manufactured in-house. All products are designed, as far as
practically possible, to make use of materials and components which are locally available. In doing so
Automotor is supporting local industry, which in turn aids the current unemployment problem faced in Southern
We pride ourselves on being able to give good and sustained service to our customers, particularly with regards
to any technical difficulties they may encounter. We also continuously use our customer feedback to improve
and extend our product range. 
All of our factory staff are of the historically disadvantaged and Automotor has been audited by an independent
BEE verification agency with the following results :
- BBBEE Status level : Level Five Contributor 
- BBBEE procurement recognition : 80 %
- Fronting practices : None
- Value Adding Supplier (yes/no) : Yes